Street style from Jaipur Literary Festival with Ishtailista, Part One



In Rajasthan at the end of every January, the Jaipur Literary Festival takes place, closely followed by the Wonderful Workshops craft week, both a huge draw for arty and bookish types from both India and around the globe, keen for creative stimulation. This year, the talented street style photographer Abhimanyu Rathore, who writes the blog Ishtailista and has been shooting the festival for the last three years, offered to take some images for us, as he felt our readers would love to see the festival’s grown up and stylish attendees. Abhimanyu’s colleagues fashion lecturer Deeksha Singhal has provided the words here, for a little insight into the cultural heritage. Enjoy!



At Jaipur Literary Festival, India, it’s not just the festival but Rajasthan itself that’s a khazana (treasure) of culture and colour. There is no limit to what this capital of tradition and heritage has to offer. From camel and elephant rides to mesmerizing light and music shows, it holds talent in every atom of its existence attracting people year after year from every corner of the world. Until one visits India, one’s life is incomplete.





There is no one to judge you for who you are and people of every age, size, color and gender are in attendance. This inclusive aura encourages you to dress according to your heart and forget all the rules and expectations that have been defined; colours burst in with the scattered morning sunshine. Australian or African, American or European, Indian or Korean, which part of the Earth you originate from is not important your passion for expression is your identity that will define your fashion.





Chanel and Dior may define elite fashion, but colour and experimentation define street style and Jaipur impacts on street fashion in its own way. Traditional motifs printed on bright solids just catch your eye the moment they penetrate your vision. Scarves wrapped around necks or converted into bandanas help women of every age make an individual statement.

Our favourite example of traditional dress was this woman (above) in a printed turquoise blue saree, teamed with an earthy pink, long cotton jacket with contrast colour rolled up cuffs. Updated and ancestral at the same time!





Aren’t they great? For more of Abhi’s work, follow his instagram feed @abhicolorsmanyu, and pop back tomorrow for Part Two.





Abhimanyu Singh Rathore is a style blogger and photographer at Ishtailista Blog . He is forever on the lookout for not just current trends but a fantastic personal style and loves capturing people on the streets of India. He has a deep appreciation for colourful Indian kitsch. He has also been documenting street style at ZEE Jaipur Literature Festival for the last 3 years.
Deeksha Singhal teaches graphics design at INIFD and loves innovative fashion. She is specially enthusiastic about different Indian crafts and cultures that define one’s roots and their passion.


  • Maeri says:

    I love these clothes. It’s so nice to see the joy these women take in wearing bright colours. And they all look terrific!

  • sally says:

    fabulous….love to see this post

  • Anna Sally says:

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  • There are a lot of blogs over the Internet. But I can surely say that your blog is amazing in all. It has all the qualities that a perfect blog should have.

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