Sometimes when I’m seeking inspiration for getting dressed, all I want are fabulous pictures to look at; no words, no ‘top tips’, no skinny 17 year olds wearing shorts and cropped tops, just pictures of women wearing outfits I could feasibly copy or take hope from. I don’t want to buy stuff, I’m just looking for styling ideas and visually rich sites like Pinterest and Tumblrs are the best at this.
Surprisingly, some of the best tumblrs I’ve found recently have been from retailers and they’re often hard to find unless you know where to look, so I thought I’d list a few of my favourites for you.
Obviously youthful retailers like Topshop and Asos have been good at Tumblr and Pinterest for ages, but it’s interesting to see other more grown up brands developing online inspiration spaces as they realise that for today’s peripatetic customer, it is not always about buying. Developing a visual relationship with us means we visit their ‘world’ more frequently and by offering us styling inspiration that’s not always about purchasing stuff, we are more likely to stick with them when we do want to buy.
Then below is probably my favourite source of dressing inspiration, from the Milanese store Wait & See. It has two pages of clever styling ideas, the See The Look page (which is shop-able, so watch out) for new season styling and Wait & See Style for images of people wearing great looks that reflect the store’s style.
Remember we wrote about Uberta’s lovely store back here?
Then UK independent store Coggles has a great Street Style Tumblr for good ideas -see below for a quick snapshot – which again is about inspiring rather than buying, Don’t you love that green coat?
Not quite a Tumblr, but worth a look is the newly launched womenswear offer from Hostem, below, one of the nicest shops to visit in Redchurch Street. We’ve loved the mens stuff for years and the website shows the small selection of women’s clothes styled rather invitingly. Expensive thought, so don’t go losing your heart….
I love the Club Monaco bloggy Tumblr Culture Club, which is always full of nice images and if you click on the Fashion button you get pages of inspiring images. Quite youngish and very New York-y (in a good way) but definitely worth bookmarking if you like a more groomed style.
Kate Spade has a great Pinterest page, I like Deborah Lloyd’s page, below, she’s Kate Spade’s CEO and president. She clearly likes a monochrome dot and dash.
And of course our perenial fav J Crew does Pinterest very well, I love the Tomboy page, below, which feature the fabulous image of Rae Kawakubo from Comme des Garcons.
So there you have it, a bit of visual dressing inspiration from some smart retailers. Do you have any Pinterest or tumblr pages you visit for styling help?